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Introduction These Brand Guidelines were developed to assist those who create materials that represent Connecticut State Community College. Maintaining consistency in our branding is necessary to establish and strengthen our voice and to present the college as a unified, high-quality institution. These guidelines provide detailed information about how to use the college and campus names, logos, colors and fonts to effectively communicate our brand to the public. In addition, a Typographic Standards document is available for graphic designers and outside vendors who require additional specific instruction.As with any young brand's guidelines, these may need to adapt and change over time. This will therefore be a living document that can evolve over months and years to align with changing needs.If you have any questions, please reach out to the CT State Marketing and Communications department.