Page 14 - Demo

14 | TYPOGRAPHIC STANDARDS05 Display Type: Adjusting Font SizesAll Caps vs. Upper and Lower CaseWords in all caps appear larger than upper and lower case words at the same size in the same font. To have them appear similar, reduce the all cap words by a point or two (or more). It%u2019s a visual call, there is no rule.Sizes of punctuation and special characters may also be adjusted for aesthetics, as needed. Different WeightsIn most font families, the lighter weights appear larger than the heavier weights at the same size. It is acceptable to adjust the point sizes so that they appear the same size. Sizes of punctuation and special characters may also be adjusted for aesthetics, as needed. NumeralsRealist has %u201clining%u201d numbers: 0 1 2 3 4 5 6 7 8 9Raleway has %u201cold-style%u201d numbers: 0123456789When Raleway%u2019s old-style numbers appear on the same baseline as its letters, it is sometimes necessary to cheat the sizes so that the letters and numbers work well together visually. This is especially true for all caps.D I S P L A Y T Y P E